Client Testimonials
"The training Proactive Dealer Solutions offers has made a huge impact on the performance of our BDC department. Every month, we're increasing our goals because they've become easy to reach. Lawson has the ability to accurately assess strengths and weaknesses and address them quickly. So we always know how we're doing, whether it’s good or bad, right away.
Knowing exactly what skills to work on, we went to work on them and how to make them more effective has been an integral part of our growth.
Our BDC produces 125-150 deliveries a month. We couldn't have done it without Proactive Dealer Solutions and Lawson Owen."
Jason Willis
Donald Craig Mazda/Suzuki
"I am new to the business and I couldn't think of anyone else to listen to other than Mike Overy; the motivation I left with I know will go miles."
Thomas Doyle, Sales
Performance Mazda
"Phone-ups in our store have been mishandled for years; now that I am equipped with the right word tracks and phrases I know I can motivate my customers to come in and buy."
Joey Brunet, Sales
Kia of Cornwall
"As always, Mike's high-energy and knowledgeable approach creates and environment for much better learning."
Mike Fletcher, General Manager
Euro Imports
"It is so easy to fall into bad habits, but Proactive Dealer Solutions makes it very obvious that empathizing with the customer and providing benefits always would be effective. I will try and make this an action I don't have to think about, but flows naturally."
Sara Woodward, Sales/Leasing Manager
Parkway Ford/Lincoln
"Energetic, Positive, Informative, Knowledgeable and Realistic training techniques."
Sean Harris, Sales Manager
Pickering Honda
"After going through Proactive Dealer Solutions workshop I now know how to effectively generate more traffic, conduct effective mailers and generate referrals from already happy customers."
Mike McKenzie, Sales/Leasing
Macmaster Chevy
"After going through the P.D.S. workshop I can now say I know how to educate my people, hold them accountable and will now begin to set minimum standards for the dealership."
Lee Wittick, General Manager
Applewood Chevy
"Thanks to Proactive Dealer Solutions I can honestly say that I learned more in this six hours than all of my time spent at the dealership; I can now overcome objections and be of better service to the customer."
Ryan Bardgett, Sales
Eastway
"Thanks to Proactive I can now stop using "old" word tracks that are commonly heard in the auto industry; instead I can now start using alternative techniques and pharases that will differentiate me from the rest."
Tina Dalie, Leasing Coordinator
Donway Ford
Using the scripts and techniques taught by Proactive Dealer Solutions has helped our reps effectively handle all types of calls with success. Their ongoing assistance and guidance helps our BDC improve every time they visit".
Michael Soares
Empire Hyundai
" Since implementing Proactive Dealer Solutions in our dealership, we have been able to capture unsold traffic that has dramatically increased our total sales and given us a greater ability to track and follow up with all segments of our customer base"
Tomas Barretto
Johnny’s Suzuki
"Since we implemented the PDS sales training program in our store a year ago, we've seen measurable increases in dials and sales…. We have received great feedback from all of our associates, from new hires with no sales experience to veterans with 20 or more years of experience."
Tim Barnett
Star Suzuki
“Our appointments more than doubled in less than four weeks, and our sales grew by 20% within six weeks.”
Gerry Tarbell
Lubbers Chevrolet/Ford
"In the five weeks following the program's initial delivery, total first appointments rose by 80%, activity at all stages of the sale grew by 90%, and total pipeline revenue values grew by 66%."
James Brafford
Legend Suzuki

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