About Us

We believe every dealer has the ability to be GREAT and deserves that opportunity.

“Growth is never by mere chance; it is the result of forces working together”

- James Cash Penny
The quality & commitment of your people is your competitive advantage
Growth & success will always be the result of process execution
A great customer experience begins by understanding their need

Our Story

Founded in 2001, Proactive Dealer Solutions is known as The BDC Experts having disrupted the industry with the introduction of the BDC concept 25 years ago. Since our humble beginnings, we have built over 4,000 BDCs across the US and Canada.
Today, Proactive Dealer Solutions focuses on partnering with dealers to drive their gross profit and service revenue through structure, people, processes and technology. Our programs and solutions support a range of clients from single-point dealerships to OEM national programs.

We believe in developing and maintaining a long-term relationship with our clients to ensure their dealerships are consistently driving traffic and creating sales!

Our Mission

To help dealers maximize their success through people, process and technology

Our Vision

To be the expert and leader in business development for the automotive industry

Our Team

Lawson Owen
Managing Partner
Mike Overy
Managing Partner
Jason Beckett
Shaun Sullivan
Lisa Owen
Director of Recruitment
Tony Colan
Enterprise Sales Executive
Tiffany Peeler
VP of Sales & Operations
Gigi Liberati
Director of Account Management
Matt Lowery
Director of Training
Justin Hill
Director of Sales

Ready To Take The Next Step?

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